PR for law firms and attorneys
A custom feature, written for you and published in the tier 1 and tier 2 publications your audience already trusts.
Why press coverage works for law firms and attorneys
Prospective clients research lawyers carefully. Editorial coverage builds recognition and trust, and we work within the advertising rules that apply to your jurisdiction and practice.
- Build recognition in your practice area
- Give prospective clients reassurance during research
- Support referral relationships
- Establish visible subject-matter expertise
Publications that suit law firms and attorneys
Forbes
The name that opens doorsUnited States · 72 million visits a month
Get featured inUSA Today
Mainstream reach, national recognitionUnited States · 84.5 million visits a month
Get featured inBusiness Insider
Where business stories breakUnited States · 40.5 million visits a month
Get featured inMSN
Syndicated reach at scaleUnited States · 1.56 billion visits a month
Get featured onHow it works
01Choose your publication
Pick the tier 1 and tier 2 outlets you want to appear in. We onboard you and lock in your feature slot, so your spot is secured.
02Share your story
At your own pace, fill out our simple questionnaire: your background, achievements, photos, and the links you want included.
03We write your feature
Our professional writing team turns your details into a polished, custom feature and sends you the draft to review.
04Approve and go live
With unlimited revisions, we only publish once you are fully satisfied, then send your live link and 'as seen in' assets.
Ready to get featured?
Tell us about your work and we will recommend the outlets that fit your story. You approve every word before anything goes live.
What law firms and attorneys ask us
01Can lawyers use press coverage in their marketing?
Yes, but attorney advertising is regulated by state bar rules. Features should avoid guarantees of results, and you should check your jurisdiction's rules before sharing coverage.
02What should a law firm feature focus on?
Your practice area, the clients you represent and your perspective on issues in your field. Avoid naming clients or promising outcomes.
03How does PR for law firms and attorneys work?
You choose the publications you want to appear in, share your story through a short questionnaire, and our editorial team writes your feature. You approve every word before it goes live, and we handle the placement.
04Is this real editorial coverage?
Yes. We secure real editorial features rather than advertorials, and you keep full approval over the final piece.
05How long does it take?
It depends on the publication. Each outlet runs on its own publishing schedule, and timing also depends on how quickly the draft is approved. The timeframe for your chosen publication is set out in your service agreement.
06What if I am not happy with the draft?
You get unlimited revisions. We only publish once you are fully satisfied, and the work is backed by a money-back guarantee.