Press, PR and getting featured
Practical guides on earning real editorial coverage, building authority, and turning press into trust and clients.
What Does ChatGPT Say About Your Business?
Buyers now research you through AI, not just Google. Here is why press coverage shapes what ChatGPT and Perplexity say about you.
Read article
How AI Engines Choose Their Sources
AI engines describe you based on what they cite. Here is how they choose sources, and how to make sure yours exist.
Read article
How Much Does It Cost to Get Featured in Forbes?
The cost of a Forbes feature depends entirely on the route. Here is an honest breakdown of the real options.
Read article
How to Use Your "As Featured In" Feature
Getting the feature is only half the value. Here is how to actually use it to build trust and win clients.
Read article
HARO Alternatives: How to Get Press in 2026
HARO changed and people want alternatives. Here is how to actually get press now, route by route.
Read article
Digital PR vs Traditional PR: What's the Difference?
Digital PR and traditional PR both build reputation, but differently. Here is which one you actually need.
Read article
Press Release vs Feature Article: What's the Difference?
A press release and a feature article are not the same thing. Here is the difference and which one builds credibility.
Read article
How to Vet a PR Agency (and Spot a Scam)
The PR world has real pros and outright scammers. Here are the exact questions and red flags before you pay anyone.
Read article
PR for Nonprofits: How to Get Press and Grow Support
Nonprofits run on trust and visibility. Here is how press features attract donors and grow the mission.
Read article
PR for Doctors and Medical Practices: Build Patient Trust
Patients choose providers they trust. Here is how doctors build that with press, within the rules.
Read article
PR for Personal Brands: How to Build Authority Online
Your personal brand is only as strong as what people find when they search you. Here is how press builds real authority.
Read article
PR for Speakers: How Press Gets You Booked
Organizers book speakers they can verify. Here is how press features get you on more stages at higher fees.
Read article
PR for SaaS Companies: Build Trust and Win Customers
SaaS buyers research heavily before subscribing. Here is how press builds the trust that shortens the sales cycle.
Read article
PR for Startups: How to Get Press and Build Credibility
Startups live and die on credibility with customers, investors and talent. Here is how press features build it.
Read article
PR for E-commerce Brands: How Press Drives Trust and Sales
Ads get pricier and trust gets harder. Here is how press features build the credibility that makes every sale easier.
Read article
PR for Attorneys: How Press Builds Trust and Wins Cases
Clients hire the lawyer they trust and can find. Here is how attorneys build that with press, within the rules.
Read article
PR for Financial Advisors: Build Trust and Win Clients
Financial advice runs entirely on trust. Here is how advisors build it with press, and the compliance realities to know.
Read article
PR for Consultants: How to Build Authority and Win Clients
Consulting is sold on credibility before the first call. Here is how press features prove your expertise.
Read article
PR for Real Estate Agents: Build Trust and Win Listings
Every agent claims to be the local expert. Here is how press breaks the tie and wins listings before the first call.
Read article
Book PR for Authors: How to Get Press for Your Launch
Writing the book was the easy part. Here is how authors use press to build a platform before, during and after launch.
Read article
PR for Coaches: How to Build Authority and Win Clients
Coaching is a trust business, and trust is built before the first call. Here is how press features close that gap.
Read article
How to Get Featured in Famous Times
Famous Times is a go-to for people building a public profile. Here is what a feature involves and how to get one.
Read article
How to Get Featured in Women's Journal
Women's Journal reaches a women-focused, business-minded audience. Here is what a feature involves and how to get one.
Read article
How to Get Featured in CEO Weekly
If your buyers are executives, CEO Weekly is one of the more targeted places your story can live. Here is how to get featured.
Read article
How to Get Featured in NY Weekly
NY Weekly is a go-to for founders who want a credible feature that reaches a business-minded readership. Here is how to get one.
Read article
How to Get Featured on Apple News in 2026
Apple News is a distribution channel fed by publishers. Here is how content actually gets on it.
Read article
How to Get Featured on Google News in 2026
Google News is an aggregator, not a publication you pitch. Here is how content actually gets there.
Read article
How to Get Featured on AP News in 2026
AP is a wire service that feeds hundreds of outlets. Here is what getting on AP News actually means.
Read article
How to Get Featured in MarketWatch in 2026
MarketWatch is a trusted finance name. Here is how coverage actually happens and the syndication reality.
Read article
How to Get Featured in Fast Company in 2026
Fast Company covers innovation and the future of business. Here is how features happen and what makes a story fit.
Read article
How to Get Featured in Inc. Magazine in 2026
Inc. is a trusted name for founders and growing companies. Here is how features actually happen.
Read article
How to Get Featured in Bloomberg in 2026
Bloomberg is one of the hardest names in media to earn. Here is how coverage actually happens and what is realistic.
Read article
How to Get Featured on MSN in 2026
Most people have no idea how content actually gets onto MSN. Here is how it really works, and the realistic ways to get featured.
Read article
How to Get Featured on Yahoo Finance in 2026
Most of what appears on Yahoo Finance did not originate there. Here is how content actually gets on it.
Read article
How to Get Featured in Business Insider in 2026
Business Insider is a top target for founders and one of the harder outlets to crack. Here is how it actually works.
Read article
How to Get Featured in Entrepreneur Magazine in 2026
Entrepreneur is a top target for founders and one of the most misunderstood. Here is how it actually works.
Read article
How to Get Featured in USA Today in 2026
USA Today is a household name, and almost nobody explains how it actually works. Here is the honest breakdown.
Read article
How to Get Featured in Forbes in 2026
Forbes is the most-wanted logo in business media, and the most misunderstood. Here is how it actually works.
Read article
How Long Does a Press Feature Stay Online?
The most underrated benefit of a press feature is longevity. Here is how long it lasts and why that matters.
Read article
Do Press Feature Backlinks Actually Help Your SEO?
This question gets a lot of hand-waving answers. Here is a straight one about what press-feature backlinks really do.
Read article
What Google Shows When People Search Your Name
Before almost anyone decides to work with you, they look you up. Here is how to shape what they find.
Read article
How to Get Featured in Forbes and Other Top Publications
Getting into a major publication is not about luck. Here is how features actually happen, and the fastest way to earn one.
Read article
How Much Does PR Cost? A Realistic 2026 Breakdown
PR pricing is confusing on purpose. Here is a plain breakdown of what it actually costs, and what you get for it.
Read article
Is Guaranteed PR Legit? What to Know Before You Pay
Guaranteed press coverage raises eyebrows for good reason. Here is what is real, what is not, and the questions to ask before you pay.
Read article
How Can a Small Business Get Featured in Major Publications?
You do not need to be a household name or a funded startup to get press. Here is how small businesses realistically get featured.
Read article
How to Choose the Right Publication for Your Story
Most people ask the wrong question. Here is how to pick the publication that actually reaches the people who matter to you.
Read article
Earned vs Paid vs Sponsored Media: What's the Difference?
Earned, paid, and sponsored are not the same thing. Knowing the difference protects you from overpaying and expecting the wrong outcome.
Read article
PR vs Advertising: What's the Difference?
PR and advertising do very different jobs. Here is the plain-English difference and when to use each.
Read article
Why Press Features Build Trust and Win You More Clients
Attention is easy to buy. Trust is not. Here is why a real press feature does what ads cannot, and how it turns into clients.
Read article
What Is Earned Media? A Plain-English Guide
Earned media is the most credible and most misunderstood type of coverage. Here is what it actually is.
Read articleShowing 50 of 50 articles