How to Get Featured in the Evening Standard
Evening Standard draws about 12.2 million monthly visits, holds a domain rating of 89, and publishes in about a week.
A city paper with national-scale authority
The Evening Standard has been London's newspaper since 1827 and now draws about 12.2 million monthly visits at a domain rating of 89. It covers London news, business, property, culture and politics.
A London business reaching Londoners through their own paper is a sharper proposition than appearing in a national title where the capital is one market among many. Property, hospitality, retail and professional services all benefit from that specificity, and the Standard covers London property more closely than any national does.
The routes in
London business and property news.
Culture, restaurants and city life.
Expert commentary on the London market.
Profiles of people in the city.
A placed feature, written and approved by you before it runs. That is what we handle, and it is a different product from an editor there choosing to write about you.
How long it takes
About a week. About average. Plan for the top of the range rather than the bottom, and remember your own approval sits inside the window rather than after it.
Links and indexing
Nofollow. No ranking authority passes, which is normal at a domain rating of 89. Buy it for the audience and the name, not for your rankings.
It indexes and AI engines read it, so the piece works as a citation when someone asks an assistant about you, not only as a link.
What gets turned down
Stories with no London dimension, the main filter.
Claims about the market that Londoners would dispute.
Promotional copy.
Who it suits
London businesses of any size. Property developers and agents. Restaurants, hotels and hospitality. Professional and financial services in the City. Anyone whose customers commute.
The short version
12.2 million monthly visits, domain rating 89, nofollow, about a week. A city paper at national scale, read by the city you are selling to.
We write and place features in the publications our clients choose. About us
Frequently asked questions
01How do you get featured in Evening Standard?
Three routes: pitch an editor directly, be quoted as an expert in a piece they are already writing, or use a placement service. We write the article, you approve every word, and we secure the placement. Evening Standard draws about 12.2 million monthly visits and publishes in about a week.
02How long does it take to get published in Evening Standard?
About about a week from approval to publication, against a market average of roughly two weeks. Your own review sits inside that window rather than after it.
03Does Evening Standard give a do-follow link?
Evening Standard marks its outbound links nofollow, so no ranking authority passes. It is bought for the audience and the name. It is still indexed and still read by AI engines, which cite by content rather than by link attribute.
04Is the Evening Standard only read in London?
Its focus is London and that is the point of it, but at 12.2 million monthly visits the readership extends well beyond the city. For a London business, property developer or restaurant, the local specificity does work a national title cannot: the Standard covers London property and city life far more closely.
