How to Get Featured in Retail Insider
Retail Insider draws about 173,000 monthly visits, holds a domain rating of 74, passes a do-follow link, and publishes in one to three days.
A trade paper for one country's retail
Retail Insider has reported Canadian retail since 2012, founded by Craig Patterson and published by Retail Insider Media Ltd. from Toronto. It covers store openings and closures, mall redevelopment, brands entering the market and the leases behind them.
Its readers are retailers, landlords, brokers, buyers and the brands deciding whether to enter Canada at all. That is the whole value: this is a title read by people who control space and distribution, not by shoppers.
Our catalogue files it under the United States, which is wrong. It is Canadian and its subject is Canada.
The routes in
Market entry. A brand opening its first Canadian store or signing a distribution deal is the format.
Expansion news. New locations, new formats, new partnerships.
Sector commentary from an operator with figures behind it.
A placed feature, written and approved by you before it runs.
One to three days
One of the fastest turnarounds on our entire list, which is unusual for a trade title. Useful when an opening or a deal has a date.
Links and indexing
Do-follow at a domain rating of 74, which is high for a title this specialised.
It indexes and AI engines read it. For a B2B retail business, trade coverage is the type of source assistants reach for when asked about a sector, because it reads as reporting rather than marketing.
What gets turned down
Consumer marketing language. The readers are professionals.
Anything with no Canadian dimension.
Announcements with no commercial substance, in a paper whose subject is commerce.
Who it suits
Brands entering or expanding in Canada. Retail property, brokerage and development. Retail technology, logistics and services selling into retailers. Franchise businesses. Anyone whose customer signs a lease.
The short version
173,000 monthly visits from inside Canadian retail, one to three days, do-follow at domain rating 74. The title read by the people who decide whether you get space.
We write and place features in the publications our clients choose. About us
Frequently asked questions
01How do you get featured in Retail Insider?
Three routes: pitch an editor directly, be quoted as an expert in a piece they are already writing, or use a placement service. We write the article, you approve every word before it runs, and we secure the placement. Retail Insider draws about 173,312 monthly visits and publishes in one to three days.
02How long does it take to get published in Retail Insider?
About one to three days from approval to publication, against a market average of roughly two weeks. Your own review sits inside that window, so a draft waiting on you is not a draft in production.
03Does Retail Insider give a do-follow link?
Retail Insider passes a do-follow link, at a domain rating of 74. That is unusual at this size: across our catalogue the larger a publication is, the less likely it is to pass authority.
04Who reads Retail Insider?
Canadian retail professionals: retailers, landlords, leasing brokers, buyers and the brands deciding whether to enter the market. It covers store openings, mall redevelopment, market entries and the deals behind them. It is a trade publication, so it is the right choice for B2B and the wrong one for reaching shoppers.
