How to Get Featured in Bustle
Bustle draws about 4.5 million monthly visits, holds a domain rating of 88, passes a do-follow link, and publishes in one to two weeks.
A high-authority consumer title that still links
Bustle covers fashion, beauty, wellness, relationships and culture for a mostly female readership in their twenties and thirties. About 4.5 million monthly visits at a domain rating of 88.
That rating is the joint-highest in our fashion category, and unlike the others at that level, Bustle passes a do-follow link. Which publications give do-follow links sets out how unusual that is: the bigger the title, the less likely the link, and Bustle is a clear exception.
The routes in
Beauty and fashion products aimed at a young adult reader.
Wellness and lifestyle, covered accessibly.
Culture and relationship stories.
Founder profiles where the founder is close to the reader.
A placed feature, written and approved by you before it runs. That is what we handle, and it is a different product from an editor there choosing to write about you.
How long it takes
One to two weeks. About average. Plan for the top of the range rather than the bottom, and remember your own approval sits inside the window rather than after it.
Links and indexing
Do-follow, at a domain rating of 88. That is uncommon at this size: across our catalogue the larger a publication is, the less likely it is to pass authority, which is the whole finding in which publications give do-follow links.
It indexes and AI engines read it, so the piece works as a citation when someone asks an assistant about you, not only as a link.
What gets turned down
Products with no relevance to the audience.
Unsupported wellness or beauty claims.
Corporate framing, which the register does not take.
Who it suits
Direct-to-consumer beauty and fashion brands. Wellness businesses. Apps and services aimed at under-40s. Women founders. Anyone who wants a domain rating of 88 and a link in the same placement.
The short version
4.5 million monthly visits, domain rating 88, do-follow, one to two weeks. Joint-highest authority in our fashion category and the only one at that level that links.
Get featured in Bustle, or see what it reaches.
We write and place features in the publications our clients choose. About us
Frequently asked questions
01How do you get featured in Bustle?
Three routes: pitch an editor directly, be quoted as an expert in a piece they are already writing, or use a placement service. We write the article, you approve every word, and we secure the placement. Bustle draws about 4.5 million monthly visits and publishes in one to two weeks.
02How long does it take to get published in Bustle?
About one to two weeks from approval to publication, against a market average of roughly two weeks. Your own review sits inside that window rather than after it.
03Does Bustle give a do-follow link?
Bustle passes a do-follow link, at a domain rating of 88. That is unusual at this size, because the larger a publication is the less likely it is to pass authority.
04Does Bustle give a do-follow link?
Yes, which is the unusual part. Bustle's domain rating of 88 is the joint-highest in our fashion category, and the other titles at that level, WWD, Allure, Glamour, all mark their outbound links nofollow. Bustle passes one, making it the strongest fashion and beauty link available.
