Readership data · updated November 2026

Business Insider Africamonthly visitors

Business Insider Africa gets about 13.3 million visits a month. Publisive Media last checked the figure in November 2026, as a figure from our placement catalogue.

Monthly visits
13.3 million
Unique visitors
Not available
Market
United States and globalafrica.businessinsider.com

figure from our placement catalogue, checked November 2026. Estimates, not audited circulation.

The publication

About Business Insider Africa

Business Insider Africa covers business, technology, markets and policy across African economies, under the Business Insider brand. It reports on the continent's companies and investment activity for a regional and international readership.

Read it correctly

What the numbers mean for a feature

These figures describe the whole site. An individual article gets a share of that traffic, not all of it.

It combines a name readers already recognise with coverage of markets most publications ignore entirely. For a company operating in or expanding into African markets, this reaches the right readership without giving up the credibility the Business Insider name carries. It also passes do-follow links.

Want to be in Business Insider Africa?

We write the feature, you approve every word, and we secure the placement.

Questions

Questions about Business Insider Africa

01

How many monthly visitors does Business Insider Africa have?

Business Insider Africa gets about 13.3 million visits a month. Publisive Media last checked the figure in November 2026, as a figure from our placement catalogue.

02

Will an article in Business Insider Africa be read by all of those visitors?

No. That is traffic to the whole site. A single article gets a share of it, and its lasting value is that it stays published and appears when people search your name.

03

Where do these Business Insider Africa traffic numbers come from?

This figure is the one recorded in Publisive Media's own placement catalogue, last checked in November 2026. It is an estimate rather than audited circulation, and we do not claim to know which measurement tool produced it, so we say where we got it rather than naming a source we have not verified. We refresh these every few months.

04

How do I get featured in Business Insider Africa?

With Publisive Media you choose Business Insider Africa, share your story through a short questionnaire, our editorial team writes the feature, you approve every word, and we handle the placement.