Publisive Media
Readership data · Updated September 2026

National Post monthly visitors and readership

National Post gets about 3.7 million visits a month from about 1.4 million unique visitors, according to Semrush estimates checked in September 2026.

Monthly visits

3.7 million

Unique visitors

1.4 million

Market

Canada

nationalpost.com

Semrush estimate via HypeStat, checked September 2026. Estimates, not audited circulation.

About National Post

The National Post covers national news, politics, business and culture from a Canadian perspective, and is one of two national newspapers in the country.

What the numbers mean for a feature

These figures describe the whole site. An individual article gets a share of that traffic, not all of it, and each visitor comes back about 2.7 times a month.

It is a masthead Canadians recognise without explanation. For a business selling into Canada, a National Post feature does what a US national title cannot, which is signal that you matter here rather than somewhere else.

Compare other Canada publications

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Common questions

How many monthly visitors does National Post have?

National Post gets about 3.7 million visits a month from about 1.4 million unique visitors, according to Semrush estimates checked in September 2026.

What is National Post's monthly readership?

The closest public measure is unique visitors: about 1.4 million a month (Semrush estimate, September 2026). Each visitor comes back about 2.7 times a month, which is why visits are higher than readers.

Will an article in National Post be read by all of those visitors?

No. That is traffic to the whole site. A single article gets a share of it, and its lasting value is that it stays published and appears when people search your name.

Where do these National Post traffic numbers come from?

Semrush estimates as reported on HypeStat, checked in September 2026. They are third-party estimates, not audited circulation, and are refreshed every few months.

How do I get featured in National Post?

With Publisive Media you choose National Post, share your story through a short questionnaire, our editorial team writes the feature, you approve every word, and we handle the placement.