Readership data · updated November 2026

The Wall Street Journalmonthly visitors

The Wall Street Journal gets about 77.9 million visits a month. Publisive Media last checked the figure in November 2026, as a figure from our placement catalogue.

Monthly visits
77.9 million
Unique visitors
Not available
Market
United States and globalwsj.com

figure from our placement catalogue, checked November 2026. Estimates, not audited circulation.

The publication

About The Wall Street Journal

The Wall Street Journal has reported on business, markets and economics since 1889. It covers companies, finance, policy and technology for an audience that reads it as part of the working day: executives, investors, bankers and the advisers around them. Most of its readership is behind a paywall, which is itself the point, because the people who pay for it are the people it describes.

Read it correctly

What the numbers mean for a feature

These figures describe the whole site. An individual article gets a share of that traffic, not all of it.

There are larger audiences than the Journal's and almost none that are more concentrated. A feature there is not read by the most people, it is read by the people who sign things. For a founder raising, an adviser selling to institutions, or a company that wants to be taken seriously by a board, that concentration is worth more than reach.

Want to be in The Wall Street Journal?

We write the feature, you approve every word, and we secure the placement.

Questions

Questions about The Wall Street Journal

01

How many monthly visitors does The Wall Street Journal have?

The Wall Street Journal gets about 77.9 million visits a month. Publisive Media last checked the figure in November 2026, as a figure from our placement catalogue.

02

Will an article in The Wall Street Journal be read by all of those visitors?

No. That is traffic to the whole site. A single article gets a share of it, and its lasting value is that it stays published and appears when people search your name.

03

Where do these The Wall Street Journal traffic numbers come from?

This figure is the one recorded in Publisive Media's own placement catalogue, last checked in November 2026. It is an estimate rather than audited circulation, and we do not claim to know which measurement tool produced it, so we say where we got it rather than naming a source we have not verified. We refresh these every few months.

04

How do I get featured in The Wall Street Journal?

With Publisive Media you choose The Wall Street Journal, share your story through a short questionnaire, our editorial team writes the feature, you approve every word, and we handle the placement.